Email Marketing Manager (On Site) Job at Spectrum Charter, Stamford, CT

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  • Spectrum Charter
  • Stamford, CT

Job Description

JOB SUMMARYThe Email Marketing Manager will work with cross-functional teams of direct marketing professionals to successfully manage an extensive Email Marketing calendar and build and execute best-in-class calendarized and automated email programs. The successful candidate will be able to work at both strategic and tactical levels working to bring campaigns to life to drive desirable customer experience and business outcomes.This individual is responsible for managing a flawless execution end to end, ensuring all campaigns are effective, on time, and on budget.This role requires a successful track record of managing Email Marketing projects, strong project management skills, analytics, detail oriented, and a demonstrated ability to lead are essential. MAJOR DUTIES AND RESPONSIBILITIESDrive email channel performance through effective strategy, content, segmentation, and personalization to achieve business objectives (sales, customer experience, etc.)Lead a cross-functional team to manage Email Marketing campaigns and test cycles for customer acquisition and upgrade, from inception through post campaign analysis.Develop, maintain, and communicate Email Marketing campaign calendars to ensure that all plans are in conjunction with marketing efforts and deadlines.Partner with relevant business functions and external vendors to determine and communicate mailing instructions, creative deliverables, QA timelines, etc.Submit email creative and campaign requests to external email service provider and follow through to completion.Proofread final copy to ensure accurate and correct communication, match creative, versions and other campaign elements.Thoroughly QA all email campaigns and clearly document edits.Responsible for tracking project workflow and ensuring all project delivery dates are met for both internal and external clients.Analyze campaign performance across key metrics and ensure flawless execution.Establish a record of email campaigns results, market insights, offer strategy and creative.Monitor and minimize unsubscribe/bounce/complaint rates and ensure spam regulation compliance.Keep abreast of the industry best practices and provide recommendations for internal strategies.Communicate with internal and external research groups, industry organizations and other sources of expertise related to Email Marketing; promote and communicate the benefits of Email Marketing throughout the organization.Digital/Email Direct response marketing experiencePerform other duties as assigned.This role is based on-site at our corporate office in Stamford, CT. This role is not remote/hybrid.REQUIRED QUALIFICATIONSRequired Skills/Abilities and KnowledgeAbility to read, write, speak and understand English Technical expertise in Direct Marketing, specifically direct mail, with a proven record of successful implementation Ability to manage multiple projects and tasks at one time Proven ability to manage Direct Marketing / Direct Mail / Database Marketing and Testing projects Ability to work well with people from all levels of the organization, many different disciplines and varying degrees of technical and business experience Ability to maintain confidentiality Ability to manage and foster change Ability to conduct formal presentations to all levels of management on issues or findings in assigned areas or subjects Ability to analyze and interpret data to make recommendations based on analysis and expertise Strong attention to detail balanced with the ability to think strategically Highly developed capacity for teamwork and a strong focus on the customer Advanced proficiency with Excel and PowerPoint; proficient in other desktop applicationsRequired EducationBachelors Degree in Business, Finance or related discipline and/or an equivalent experienceRequired Related Work Experience and Number of YearsDirect marketing experience - 5-7PREFERRED QUALIFICATIONSTechnical expertise in Email Marketing, with a proven record of successful implementationStrong understanding of email and marketing automation platforms, email service providers and deliverabilityKnowledge of basic HTML preferred and familiarity with web content management systems preferredA demonstrated ability developing and executing Email Marketing and communications strategies and tactics including onboarding, lifecycle marketing, trigger, and re-engagementAbility to prioritize and organize effectivelyAbility to communicate orally and in writing in a clear and straightforward mannerAbility to manage all phases of a large project from beginning to end with sufficient autonomyProven ability to manage Email Marketing and testing projectsAbility to show judgment and initiative and to accomplish job dutiesAbility to work independently and make recommendations and decisions autonomouslyAbility to make decisions and resolve problems while working under pressureKnowledge of cable television, high speed Internet and phone products and services preferredPenchant to work with a sense of urgencyWORKING CONDITIONSOffice Environment#LI-NT1 MGN530 2024-36163 2024 Here, employees don’t just have jobs, they build careers. That’s why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you’re joining a strong community of more than 100,000 individuals working together to serve more than 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.Who You Are Matters Here We’re committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.

Job Tags

Work experience placement, Internship, Local area,

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